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Easy Ride trial to mark Nissan’s first stop on road to taxi services

February 23, 2018

Via: Reuters

YOKOHAMA (Reuters) – Nissan Motor Co is taking its first steps to becoming an operator of autonomous vehicle services, hoping to break into a segment set to be dominated by Uber [UBER.UL] and other technology firms.

While automakers for more than a century have based their business models on individual car ownership, Japan’s No.2 automaker and its rivals are now preparing for a future in which self-driving cars are anticipated to curb vehicle ownership.

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