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Blockchain in Manufacturing: Prospect Monitoring – A Sneak Peek

February 21, 2018

Aberdeen’s new Prospect Monitoring Service identifies active researchers in any defined market, on any topic of interest. It provides continuous insight powered by a repository of over 100 billion content consumption events annually across a consortium of over 3,500 websites.

This continuous insight is informed by the consortium’s Active Researcher Algorithm. The algorithm, triggered by significant increase in research volume (or, surge in interest) within a defined market, determines the company/site of each researcher through reverse IP lookup. A weekly flow of active, identified prospects are then funneled to Aberdeen clients who sell their solutions into a defined market of interest.

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