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The demand for recycled plastic is growing much faster than the supply: Where the gap was 1.1 million tons just in Europe in 2023, we expect that shortfall to quadruple by 2040. Globally, that shortage of recycled plastic will inevitably force industrial users to continue their reliance on virgin plastic — further clogging landfills, polluting oceans, and hamstringing decarbonization and pollution reduction strategies for many industries.
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